1. Matter of producing a particular product line with a comprehensive marketing plan to introduce it in the market early.
2. When a limited amount of funding for the production, which products are to be manufactured in advance if there is 2 or 3 kinds of products that are equally important.
3. Decision making in the work system that will provide more efficient basil.
4. Knowing the different variables associated with the quantity demanded of a product.
From there it will show the importance of the role of statistics, namely:
The first question relates to the marketing department of a company. To be a successful product on the market, the company will generally apply consumer-oriented strategy. Because it is necessary for a market survey to determine consumer preferences and the size of the market needs. The information expected to be obtained in the form of quantitative and qualitative data (type of data will be free in Chapter 2). To know the complete market tastes, the information should be extracted from the target population (if required to do segmentation that the company's goal just on specific market segments).
Extracting information from the target population consequences on cost, time, and personnel available. Given the time, expense, and effort marketing department is limited, it is necessary to consider the importance of a representative sample. By doing so, making some members of the population concerned has information that represents the entire members of the target population. These needs can be answered by the available statistics for the data collected using sampling methods. With the right techniques in this sampling method, not necessarily all members of the population are observed. The data obtained are representative of the whole individual, so as to reduce the cost, time, and energy research. From the samples obtained can be determined what types of products are favored in terms of shape, color, odor, function, strength of competitors, market size companies, and others. Based on the SWOT analysis can then be determined type of product, size of the sample product to be manufactured and marketed first, linked to the specific products, the ability distribution, promotion, and so on.To answer the second question of the priority of the manufacture of the product, can be calculated analysis of costs and benefits of those products (after considering the input constraint, selling price, cost of manufacture, etc.), then do the analysis variance (ANOVA) in statistics. From this it can be determined which products can be produced and which are not.
To answer the third question, to do preliminary experiments. From the results obtained, testing the average value of the two populations (when used in the two systems work) or analysis of variance (if you want to know the efficiency of the work of some systems work simultaneously).Multiple regression analysis can be used to answer the fourth question. Based on the kind of relationship that is obtained, it is known variables that significantly affect the quantity of demand for a product. Besides, it can also be estimated magnitude of the effect of certain variables during the required assumptions can be met.Aside from being able to answer these needs, statistics will also help the economy and business in various ways such as:- In the Field Production for setting quality standards, monitoring the work efficiency, test methods / products haul, and others.- In the field of accounting for the adjustments relating to prices, the relationship between cost and volume of production, and others.- In Field Marketing for the investigation of consumers' preferences, assessment of the potential market for the new product, pricing, advertising effectiveness research, the effectiveness of segmentation, assess market demand for products produced by the company at any given time, and others.- For management in formulating corporate policy, help determine the causal relationship between the various terms of, and facilitate understanding of the problem at hand.Reference Statistical methods for business and economics By Sugiarto
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